Archive for December, 2008

Viral ads save us from “these troubled times”?

Probably not but as companies cut budgets I could see a ramp up in viral video production. Here's a couple I've noticed recently.

This is NSFW because it is a group of half naked danish women advertising a washing machine. I'm not sure if this will actually sell more washing machines.

This next one is from JC Penney's called "The Doghouse". I thought it was pretty entertaining but takes too long to get to its sales message. It's also a bit gimmicky and has a TADA moment that I usually think is a bad move for advertisements.

Viral ads are usually pretty cheap to produce but here we can definitely see a higher production value.

Thursday, December 11th, 2008 Uncategorized No Comments

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